What does the Guadagnino Baisi collection for Zara Home contain?
The collection offers more than 200 distinct items. These include sofas, armchairs, tables, lamps, men’s and women’s clothing, ceramics and scented candles. Zara Home describes the range as an atlas of desire that translates the directors’ cinematic sensibility into objects for everyday domestic use. The pieces range from large seating such as the Uncollected sofa to smaller items like the Purkersdorf chair in oak and wool, along with lighting fixtures in stainless steel that feature wavy stems and geometric diffusers. Clothing includes trench coats, pea coats in tweed, fresco wool and leather, tailored suits and heavy knits. Fragrances appear in candles scented with verbena, kumquat, galbanum, red orange, grapefruit and orange blossom. Printed illustrations by Italian artist Francesco Snote showing fruit, flowers and animals decorate both garments and ceramic tableware. The dominant earthy palette is enlivened by jewel-toned satin and sequins on shirts, skirts and dresses.
How did the collaboration between Luca Guadagnino and Stefano Baisi begin?
Guadagnino first engaged Baisi in 2017 to lead his namesake interior-design studio. Baisi, trained as an architect, has since overseen residential, retail and hospitality projects as well as runway sets. Their joint work on film sets started in 2024 with the production design for Queer, a surreal version of 1950s Mexico City, and continued in 2025 with After the Hunt, for which Baisi created refined East Coast interiors for academic characters. The pair have worked together for nearly a decade and describe their creative dynamic as one in which they understand each other and speak the same language. Guadagnino had previously directed a Christmas short film for the brand in 2021. The seed for the full collection was planted during a visit to the Marta Ortega Pérez Foundation in Spain, where discussions with Inditex chair Marta Ortega turned into concrete plans; by April 2025 the duo was working with the Zara Home team. The brand granted them full creative freedom, allowing the project to grow from furniture into a complete wardrobe and fragrance line.
Which films and design movements influenced the collection?
Guadagnino cites three films as visual references: Cemetery of Sun by Nagisa Oshima, Yi Yi by Edward Yang and Prenom Carmen by Jean-Luc Godard. The objects also acknowledge Viennese Secessionism, French Art Deco, Brazilian Modernism and Italian Radical Design. One chair, named Purkersdorf, echoes Josef Hoffmann’s early twentieth-century seating while remaining distinct in proportion and material; it takes its name from the Austrian sanatorium Hoffmann designed, a building Baisi has previously cited as an influence on the sets for After the Hunt. The accompanying text openly recognises these historical points of reference. Some references are more explicit than others, such as the Uncollected sofa that clearly shows Viennese Secessionist lines. The designers stress that they did not reproduce exact props from their own films but instead drew broader atmospheric cues from other directors’ work. Online commentators have noted the visible debt to Hoffmann, prompting discussion of where homage ends and imitation begins.
What are the price points across the line?
Clothing begins at 19.99 pounds for basic items such as socks and reaches 289 pounds for leather jackets. Furniture commands higher sums: the Uncollected sofa is listed at 11,660 pounds and a table lamp at 399 pounds. The range therefore spans accessible garments and more substantial home pieces. While accessibility is relative, the breadth of the Zara Home platform allowed the designers to create both small and large-scale objects within a single cohesive world. The designers note that previous collaborations with figures such as Vincent Van Duysen have already brought contemporary design to wider audiences, yet the price gap between clothing and furniture remains pronounced. They view the higher furniture prices as consistent with the ambition to produce lasting, desirable objects rather than disposable items.
Why did the designers add clothing and fragrance to a furniture collection?
Guadagnino and Baisi wanted to construct a complete domestic universe rather than isolated products. They extended the project to include trench coats, pea coats, tailored suits and knitwear in wool and leather. A series of candles scented with verbena, kumquat, galbanum and citrus notes completes the sensory dimension. Together these elements form a Gesamtkunstwerk. Guadagnino states they knew they wanted to create a world, not merely a collection of a few elements, and that Zara and Zara Home offered the broad possibilities needed to realise this ambition. The pair describe the home not as a fixed place but wherever they leave their things, hoping the pieces will become part of other people’s stories. They emphasise that the work is made for real people, to be desirable, to last and to enrich daily life, in contrast to film sets that exist only to serve character and narrative.
What film accompanies the product launch?
A twenty-minute short film directed by Guadagnino with a screenplay by Scott Z. Burns was produced to mark the release. The cast includes Jamie Bell, Patricia Arquette, Michael Stuhlbarg and Chase Sui Wonders. Guadagnino described the shoot as unusually swift yet satisfying, noting that finishing in four days felt strange because he was accustomed to longer productions. The film serves as a celebration of the collection and the collaborative process. Baisi and Guadagnino also highlight the playful, surreal touches throughout the objects, such as the drooping legs of the Amalita desk and Cygni coffee table or the serrated bases of the Fainting armchair and Bretonita sofa. They credit film producer Carlo Antonelli for helping shape the collection around the language of form and colour.
Conclusion
The Baisi Guadagnino collection for Zara Home marks the first time the long-time collaborators have translated their shared aesthetic into a commercially available body of work. By combining furniture, clothing and fragrance under one cohesive vision, they have created an immersive domestic world that reflects both historical influences and their cinematic approach to atmosphere. The line goes on sale globally on 26 September 2026.
Frequently asked questions
When will the collection be available?
The Baisi Guadagnino line for Zara Home goes on sale on 26 September 2026 at zarahome.com, zara.com and selected retail locations.
Are any pieces direct replicas of film props?
No. The designers state that they avoided reproducing specific set pieces from their own films and instead drew broader atmospheric cues from other directors’ work.
Who manufactures the furniture and clothing?
Zara Home produces the entire collection under its own manufacturing and distribution network while granting the creative team full design autonomy.
Does the collection reference any particular architectural site?
The Purkersdorf chair takes its name from the Austrian sanatorium designed by Josef Hoffmann, a building Baisi has previously cited as an influence on the sets for After the Hunt.
Is the collaboration limited to one season?
The partners describe the project as a single, self-contained body of work rather than an ongoing seasonal capsule.
